Who We Are?
Aananda Capital is a boutique strategic capital advisory firm built around one simple idea — creating meaningful connections between capital, businesses and opportunities.
We work across the capital ecosystem, partnering with fund managers, businesses, family offices and sophisticated investors to help them navigate important capital and strategic decisions.
Our work spans fundraising and capital placement, strategic transactions, corporate finance with a focus on situations where informed advice, access and thoughtful execution can make a meaningful difference.
Our approach is deliberately relationship-led and independent. We combine deep market relationships, institutional experience, independent thinking and disciplined execution to bring the right stakeholders together and help clients move from opportunity to outcome.
At Aananda Capital, we believe that capital is not merely about raising or deploying money. It is about understanding the people, businesses, objectives and opportunities behind the capital—and creating the right alignment between them.
Connecting Capital. Guiding Wealth.



Our Approach

We begin by understanding our clients — their objectives, capital requirements, ambitions and the broader context in which they operate.
The better we understand the opportunity, the better we can advise.

Listen.
Strategise.

We translate that understanding into a focused strategy, identifying the most relevant capital sources, counterparties, opportunities and pathways to value creation.
Our advice is tailored to the circumstances of each mandate, with an emphasis on clarity, alignment and long-term objectives.
Execute.

Strategy only creates value when it is executed effectively.
We remain closely involved throughout the process, bringing discipline, discretion and senior attention to every stage — from preparation and positioning through engagement and completion.
What We Stand For
INTEGRITY
We conduct every engagement with transparency, discretion and the highest ethical standards, earning trust through accountability and consistency.
INDEPENDENCE
We provide objective, conflict-free advice that places our clients interests at the centre of every decision.
PARTNERSHIP
Long-term relationships are at the heart of our business. We collaborate with clients, recognising that lasting success is built on trust, shared objectives and respect.
INNOVATION
Financial markets continue to evolve, and so do we. We embrace fresh perspectives, market intelligence and innovative thinking to develop effective capital solutions for a changing world.
EXCELLENCE
We pursue the highest standards of professionalism, analytical rigour and execution, ensuring every mandate is delivered with precision and care.
STEWARDSHIP
We are committed to creating sustainable value by helping clients preserve wealth, unlock growth opportunities and make decisions that endure across generations.


Meet Our Founder
Mr. Chandrakant Soni
Founder & Principal | Aananda Capital Investment Advisors
Chandrakant Soni is a financial services professional and entrepreneur with over 27 years of experience across asset management, private equity, capital markets and investment-related businesses. His career has been defined by building and scaling investment platforms, leading fundraising initiatives, developing investor and distribution relationships and creating long-term value through strategic partnerships.
Prior to founding Aananda Capital Investment Advisors, Chandrakant spent 13 years with the Motilal Oswal Group in senior leadership roles spanning asset management and alternative investments.
During his four-year tenure with Motilal Oswal Asset Management, he was part of the leadership team that helped scale the business from approximately ₹850 crore to nearly ₹40,000 crore in assets under management (AUM). The platform has since continued its growth, crossing ₹2,00,000 crore in AUM.
Subsequently, as Chief Business Officer (CBO) at Motilal Oswal Alternates, the Group’s alternative investment platform, he led fundraising and investor relations, playing a key role in scaling the business from approximately ₹3,500 crore to nearly ₹40,000 crore in AUM across Private Equity, Private Credit and Real Estate Credit strategies.
Over the course of his career, Chandrakant has cultivated extensive relationships across the investment ecosystem, including family offices, high-net-worth individuals, global Indians, wealth management platforms, distribution partners, domestic and international institutional investors.
His experience spans fund formation and fundraising, investor relations, distribution strategy, capital mobilisation, business development and investment platform expansion.
At Aananda Capital Investment Advisors, he brings together this experience and network to support investment managers in fundraising, investor relations and business development; assist businesses and real estate developers in accessing equity and debt capital and evaluating strategic opportunities; and provide investment-related guidance to family offices and investors.
His approach is grounded in understanding the distinct objectives of each stakeholder, identifying the right connections and building relationships founded on trust, integrity and long-term alignment. He believes that sustainable outcomes emerge when capital, sound judgement and the right relationships come together.
Committed to continuous learning and leadership development, Chandrakant completed a specially designed CXO programme at the Indian School of Business (ISB) in 2024–25, as part of the Motilal Oswal Group’s leadership development initiative.
He holds an MBA in Finance and a Bachelor’s degree in Science.
At Aananda Capital Investment Advisors, Chandrakant seeks to bring together capital, businesses and investors through a relationship-led approach, guided by a simple philosophy: listen carefully, understand deeply and create enduring value.
Our Directors
Director
Distribution

Director
Family Offices

Director
Institutions

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